4 Steps To Make It Right, WhizBang! Tip Of The Week

Dealing with customer complaints is part of doing business. Handle them correctly and you’ll look like a hero. Mess it up and there is a good chance that customer is out the door and...

Saint Andrews Saw Record Year In Tourism… H/T CBC

Warm weather and strong U.S. dollar brought good news to Saint Andrews. Mayor Doug Naish said the area has been a tourist destination for more than 100 years, but this past summer was one of...

How To Make Customer Service A Brand Differentiator

Customer service is a point of pride for many organizations, but also a valuable brand differentiator. Zappos, for instance, treats customer service as its primary brand differentiator. Tony Hsieh, CEO of Zappos, said, “We decided...

A Book Summary, Contagious: Why Things Catch On

Many different things ‘catch on’: diets, fashion trends, management techniques. These are all examples of social epidemics — events where products, ideas, or behaviors spread through a population. They start with a small set...

How To Make Omni-Channel Marketing Work

Long Story Short As consumers spend more time across a broader number of devices and channels, the case for multichannel marketing has never been clearer. But few companies are capable of integrating the required data...

Is A ‘Human Free’ Experience The Future?

What happens when you take the people out of an experience that was traditionally a human-based interaction? Does it make it better or worse? And what does this mean to the future of Customer...

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